Learn & Network with the Best in Beauty
The Makeup Shop offers a seminar stage and demo stage full of education from exhibiting brands and industry pro-artists. With two full stages of education, level up your beauty game at The Makeup Shop—watch live demonstrations and learn the latest trends in the beauty industry. More intimate and curated Creative Studio Sessions are available as add-ons.
Creative Studio Sessions
These Creative Studio Sessions are curated by The Makeup Show’s artist collective. Coming out of the first ever Creative Open House, this past summer, we are bringing you some of the most loved sessions (at a discounted rate) to enjoy at the holiday pop-up shop. *These sessions are not included in your ticket but can be added to your registration for an additional fee.
Content Creation Fundamentals – Lijha Stewart
3rd Floor – Studio 1: Saturday, December 13, 2025 – 12pm-1pm — $15
Marketing is a powerful tool, knowing how to use it is crucial. This session covers the basics of content creation for creatives looking to grow their presence and build their brand. Learn how to approach social media with intention, showcase your work effectively, and start attracting the clients, collaborators, and opportunities you want. Leave with a list of apps and practical strategies to use going forward.
_____
Business 101: Fundamentals for Makeup Artists – Jake Aebly
3rd Floor – Studio 1: Saturday, December 13, 2025 – 1:30pm-2:30pm — $15
A practical crash course that breaks down the essential business skills every beauty professional needs to thrive. From branding and budgeting to contracts and negotiating rates, this class will empower makeup artists to confidently navigate the business side of the industry.
_____
Kit Fix: Building & Organizing a Pro Kit – Olga Solovey
3rd Floor – Studio 1: Sunday, December 14, 2025 – 11:30am-12:30pm — $15
Whether you’re a new artist or have been working for years, your kit is your foundation. This session is an essential guide on how to streamline your setup, pack smarter, and make sure every product pulls its weight. Learn strategies for organizing, lightening your load, and building a kit that works for you on any set or in any studio.
_____
Hair For Makeup Artists – Linh Nguyen
3rd Floor – Studio 1: Sunday, December 14, 2025 – 1:00pm-2:00pm — $20
In the beauty industry, versatility matters — and this includes hair. This session is specially designed to give makeup artists a crash course on hairstyling—from a simple blowout to curls and updos. Learn the basics, build confidence, and gain a better understanding of what’s expected when hair is part of the job.
Exclusive Bridal Class In Spanish
This class is done predominantly in Spanish and is sold independently of The Makeup Shop NYC, by Francis Star Cosmetics. See class and registration details below.
Waterproof Bridal Makeup – Francis Star
3rd Floor – Studio 1: Sunday, December 14, 2025 – 2:15pm-3:45pm — $99
Francis Star invites you to the WATERPROOF BRIDAL MAKEUP CLASS at The Makeup Shop NYC. Join for an exclusive hands-on experience designed for makeup artists who want to elevate their bridal techniques. Every student will receive a FREE ENTRY to The Makeup Shop NYC on Sun. Dec 14th and a WATER SKIN PRIMER.
CLICK HERE TO PURCHASE THIS CLASS
For more information about this class please contact (SMS text or WhatsApp) Francis Star Cosmetics at 646-719-3148.
Experience our stages created for artists to learn the new trends for the season and the techniques from Airbrush, Beauty, FX and Body Art. These seminars are presented by our exhibitors along with the biggest artists in the business.
*Seminar Stage access is included in your ticket.
SEMINAR STAGE | SATURDAY, DECEMBER 13, 2025
11:30am-12:15pm: Red Carpet Glam with Ashunta Sheriff-Kendricks for Ashunta Sheriff Beauty
12:30pm-1:15pm: Miss Universe Makeup Look with Francis Star for Francis Star Cosmetics
1:30pm-2:15pm: Creamy Air, Corrective Makeup and Tattoo Cover with Frederick Sanders for Temptu
SEMINAR STAGE | SUNDAY, DECEMBER 14, 2025
12:00pm-12:45pm: The Perfect Face: Building Your Best Base with Kim Baker for Glamazon Beauty
1:00pm-1:45pm: The Ultimate Colorfix Showdown: Experience the Best Ways to Use Colorfix Alongside the NEW Colorfix Stix with Genesis Martinez for Danessa Myricks Beauty
2:00pm-2:45pm: Preparing for a Pro Career in Beauty with James Vincent for The Makeup Show
3:00pm-3:45pm: POPular: Color Theory & Making Features Pop with Jake Aebly for Alcone Company
This specifically designed area offers a demo stage for artists to be introduced to new product, practice and improve their makeup skills. Touch it. Try it. Chart it. Apply it. Photograph it. *Demo Stage access is included in your ticket.
DEMO STAGE | SATURDAY, DECEMBER 13. 2025
10:30am-11:30am: Blurred Skin the DMB Way: Experience the Easiest Ways to Build Your Blur Using the NEW Yummy Skin Liquid Blurring Balm Spray with Pepper for Danessa Myricks Beauty
11:45am-12:45pm: The Power of Plants in Skincare with Criselda Santa Cruz and Ranell Santa Cruz for Saint Cruz
3:30pm-4:30pm: Breaking Form: Deconstructing Line and Shape with Kat Packis for Alcone Company
1:00pm-2:00pm: The Future of Skin Analysis: Understanding Inflammation and Melanin-Based Responses with Judith S. Pluviose for Beautélanin Skincare
DEMO STAGE | SUNDAY, DECEMBER 14. 2025
12:45pm-1:45pm: Sparkle & Smoke: Classic Eye Looks Elevated with Grant Karpin for Alcone Company
2:00pm-3:00pm: Holiday, the Temptu Way wit with Frederick Sanders for Temptu